E-Commerce · Case Study 02

We Tripled an E-Commerce
Brand's Revenue in 90 Days

A mid-size DTC e-commerce brand was stuck at $40k/month for 8 months despite increasing ad spend. We used AI creative testing and funnel optimization to hit $127k/month in 90 days.

Get Results Like These Read the case study
Results in week two $40k to $127k a month Tested across Meta & Google
3.2XRevenue Growth
4.6ROAS (was 1.8)
40%CAC Reduction
156%Ad Spend Efficiency
Run onMeta AdsGoogle AdsTikTok AdsPinterest AdsGA4Looker StudioConversion API
4.6 ROASUp from 1.8
$127k/moRevenue at day 90
40+ variantsAI creatives in 48 hours
01 The Challenge

The Problem

Throwing more money at ads just increased losses. The brand had a broken unit economics: ROAS was 1.8, customer acquisition cost was $65, and lifetime value was only $90. They had no systematic way to test creatives. Every dollar spent on ads returned less than a dollar in revenue. The team was burned out and running out of runway.

Before8 months at a plateau
$40k/month

Stuck despite increasing ad spend.

Return on ad spend
1.8
Customer acquisition cost
$65
Customer lifetime value
$90
After90 days later
$127k/month

AI creative testing and funnel optimization.

Return on ad spend
4.6
Customer acquisition cost
40% lower
Revenue growth
3.2X
02 Our Approach

AI Creative Testing

AI generated 40+ creative variants in 48 hours. Instead of designers debating angles for weeks, we used AI to explore copy hooks, visual concepts, and value propositions at scale. Human creative directors cherry-picked the 12 best. AI ran simultaneous A/B tests across Meta and Google, human strategists read the data and doubled down on runners and winners within 72 hours.

40+Creative variants in 48 hours
12Best picked by creative directors
72 hrsTo double down on winners
Creative wallSample · 16 of 40+ variants
40+ variants12 winnersPickedCut
03 The Process

4 Phases of Growth

  1. Audit & Baseline

    Analyzed 8 months of ad spend, creative performance, and customer data. Identified why ROAS was 1.8 and where the math broke.

    Phase 01Understanding Current State

  2. AI Creative Sprint

    Generated 40+ creative angles and copy hooks. Humans selected top 12. Produced mockups, headlines, and targeting strategies.

    Phase 0240+ Variants in 48 Hours

  3. Launch & Test Cycle

    Ran simultaneous tests on Meta and Google. Measured ROAS every 72 hours. Doubled down on winners, killed losers, refreshed creatives.

    Phase 03Rapid Iteration

  4. Scale & Optimize

    Scaled winning campaigns. AI continuously optimized bids and audience targeting. Human oversight on budget allocation.

    Phase 04Ongoing Growth
04 The Results

$40k to $127k a Month

Stuck at $40k/month for 8 months despite increasing ad spend. $127k/month 90 days later.

Monthly revenue3.2X in 90 days
Revenue per month
Day 0$40k/mo
Day 90$127k/mo
Week 2 · first results

Start and end figures as reported; the curve between them is illustrative.

3.2XRevenue Growth

From $40k/month to $127k/month.

4.6ROAS

Up from 1.8.

40%CAC Reduction

Against a $65 acquisition cost baseline.

156%Ad Spend Efficiency

Winners scaled, losers killed.

“I'd burned $30k with other agencies and got nothing. Tyvonix showed me results in week two. By month three we'd tripled. The AI creative system is something I've never seen before.”
James T.Founder, NovaBrand
05 Technical Stack

Tools & Platforms

The ad platforms, analytics and creative AI behind the 90-day sprint.

Meta AdsGoogle AdsTikTok AdsPinterest AdsLooker StudioGA4Conversion APICustom AttribAI Image GenCopy TestingML Optimization
AdvertisingAnalyticsCreative & AI
Your Growth Next

Ready to Scale
Your Revenue?

Whether you're stuck at a plateau or just getting started, we can help you unlock the next level of growth.

Book a Free Call Now
Or see all case studies →